There are no W Hotels in this destination.
See All Hotels & Resorts
Flexible in February - 1 Night
Rooms & Guests

1 Room , 1 Adult , 0 Children

Molly Yestadt and Cleo Wade



With a thriving cultural history and an old school Southern charm at every turn, New Orleans is a city that never stops celebrating. And no matter what party, parade or festival you’re attending, no NOLA regular will hit the streets without a fancy hat. There is no better way to celebrate the classic style of New Orleans Jazz Fest than a pop-up shop with CFDA {Fashion Incubator} hat designer Molly Yestadt of Yestadt Millinery.

Showing off her designs that give the age old craft of hat making a couture twist, Yestadt took on Jazz Fest at W New Orleans – French Quarter, with a three-day pop-up hosted by Cleo Wade featuring a killer performance by guitarist Kristen Diable. From 90s style inspiration to must-taste New Orleans treats, we got real with the designer in the heart of the city, showing us how to make every outfit a celebration.

Molly Yestadt
Molly Yestadt at her Jazz Fest pop-up at W New Orleans - French Quarter.

What makes her signature style


A little street, a lot of black, chic oversized shaping… oh, and always a hat.



Her favorite piece of clothing as a kid


Sparkly jellies.



Her favorite outfit now


A 90s Miu Miu wrap dress.



Where she’ll be on a Friday night


Cracking a bottle of bubbles with friends.



If we’re going to buy her a drink, it should be


Gin and tonic, or these days soda with bitters.

hat with pink roses
Molly Yestadt and man wearing hats
Black sun hat
Pink roses on display

Her must-see Jazz Fest band


Rebirth Brass Band.



Molly’s three Jazz Fest essentials


Sun hat, water, sneakers.



What she considers a fashion faux-pas


No such thing!



Her favorite Southern dish


I have a terrible sweet tooth, so I’d have to say pecan pie or shoe-fly pie.


A fashion trends to look out for


Straw hats all year (for travel) and a soft beret for that intellectual downtown look.

Celo Wade wearing a Yestadt Millinery hat.
Cleo Wade wearing a Yestadt Millinery hat.
Kristen Diable playing guitar in courtyard
Kristen Diable played a set in the W New Orleans courtyard
Molly Yestadt wearing a hat
Molly wearing one of her signature designs.
People gathered listening to music
Jazz Fest brings out the best style of the city!


Photos by The Coveteur